For another class, me and a group of my peers are looking to create a project for our Contemporary Rhetoric class. We were discussing our audience, and since the prompt suggested targeting our generation, I started looking into Generation Y.
This generation normally consists of individuals that were born between the 1980s and the 2000s. It is also called the Millennium Generation, the Echo Boomers, and IGen, or Internet Generation.
An article found on About Careers.com called Generation Y by Sarah Kane says that the most common traits of the individuals from generation Y is that they are tech-savvy, family-centric, team oriented, achievement oriented, and attention-craving.
Agree: I was intrigued. It is well known that our generation has grown up using a wide variety of different mediums, making the tech-savvy observation likely to be correct. And thinking about how this group project has already been going, I can see that every one in my group (all of which are members of the Y Generation) is also very team and achievement-oriented because they are working together to create a proposal and to create a full proof plan on how to attack this project. We have also already planned future meetings to keep updated with each others work so that this is a group effort rather than individual work. This idea of attention-craving suggested more that we like praise and feedback on our work. We want to offer the best work we possibly can because that is what our generation has always been told to do. "Do your best." And because we have this desire, we look for someone to tell us whether they think we did well or if we could have done better.
To Disagree: The only trait in this list that I feel any disagreement with is this idea that our generation is family-centric. I'm not saying that we aren't just that I believe there is a better way to describe this trait. Personally, I am very family oriented, but the reason I like a flexible schedule (as the article suggests) is because there are many things I want to do with my life outside of work. I believe it's important to have a job to provide for our families and our lifestyles, but I have things I want to learn and to be a part of outside of my job. As I'm looking into a career of editing, I'm thinking to myself about my desire to travel to all fifty states, and to become a sommelier, and to own a stylish wardrobe made of dresses and giant sweaters and far too many pairs of leggings. I want to read the Classics of different time periods and locations, and to compare them to the novels that are now being created today. These are all activities that I need free time to be able to do.
I feel that our generation focuses so much on Internet and other mediums because they offer us the ability to communicate, write, read, work - all while on the go. We can share information easily through these new medias and we have the ability to learn new things with just a few clicks of the buttons on keyboards and touch screens. This ability is what we crave because it offers us the option of having free time to see the things we want to see and do the things we want to do while keeping a job and earning that living that is so important in our survival.
Back to the Top: So back to the different traits that describe this generation - I feel that the phrase "family-centric" is the wrong word choice. I feel that the trait they are trying to describe here is "Self Indulging". We believe in an understanding of balance of life between work and fun. We allow ourselves to enjoy life whether that means focusing more time on our families or focusing on goals outside of our work and home lives, we let ourselves indulge on the pleasures that life has to offer.
This discussion shows the connection between English and New Media because it is an article that a writer created that was offered to the public in this medium to reach a large mass of people. Anyone who wanted to know about Generation Y had the ability to find this knowledge by just a few clicks of the keyboard or screen. New media has allowed us to find information faster than before. It also allows us to share our thoughts of the things we read and experience the way this blog is allowing me to share my thoughts after reading Ms. Kane's article.
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